Business background and investment rationale
Associated British Foods can be categorised into four segments: grocery, primary food and agriculture, ingredients, and retail. The group has sales worldwide and manufacturing operations across Europe, North America, Asia, Australia and New Zealand.
Strong retail growth
In a trading statement on September 2008, ABF again expected sales and profits at Primark to be well ahead of last year. The group expects to open eight stores in the second half of the year, with five in Spain and three in the UK bringing the total to 181 outlets. ABF will be trading from 5.4 million sq ft of selling space, which is an increase of 8% over the period. Like-for-like sales growth of 2% is expected in the second half despite the weak trading in April when poor weather contrasted with last year’s warm weather and the benefit of Easter trading in the comparative period. Operating profit margin is expected to be broadly in line with last year. As a consequence of continuing growth, ABF will open a major new distribution centre at Thrapston, Northamptonshire by the end of the financial year whichwill increase UK capacity by some 50%.
Acquisition and improvement in cost efficiency
During the year ABF spent £125m on acquisitions, primarily on establishing a major presence in the beet sugar industry in north east China and on certain European assets from the Gilde Bakery. In Australia, the acquisition of KR Castlemaine, a leading meat and small goods manufacturer, included a modern low cost factory at Castlemaine, Victoria and the regional KR brand. Combined with the existing meat business, this will provide an opportunity to drive efficiencies and enable a greater focus on product innovation. The group also announced the merger of Ryvita with Jordans, the UK breakfast cereal and cereal bar business, in which ABF will have a 62% interest. The merger will create a leading position for the supply of products to meet the increasing consumer demand for natural ingredients and healthy eating, and faster overseas expansion of the Jordans brand using the group’s international grocery presence. Some cost savings will also be achieved in both brands.
Technical outlook
On daily chart, stock has rebounded from a 52-week low of 600.0p and trading just below resistance level of 700.0p. ABF has cross above downward trend line on closing price, MACD, RSI and stochastic, indicating a clear buy signal. MACD is negative, but 12-day EMA cross above 26-day EMA with positive slope, indicating a buy signal. Stock has good support between 600.0p and strong resistance at 775p and 819.0p levels.
Trading strategy
The stock can be bought around 680.0p with a profit target 758.40p and stop loss of 645.9p (Hedge position: Short position in spread betting with £1.837 bet per point).


